How to start a business in Brazil

Start business in Brazil

More than 1.3 million companies were opened in Brazil in 2022; the country currently ranks seventh in the ranking of countries with the most entrepreneurs. 

Surely you must have heard about the increasing rates of entrepreneurship in Brazil. Understanding the process of a business is not always easy, but it is necessary for the beginning of any enterprise. 

Before making a decision, it is fundamental to conduct a market study to identify the potential of the product, the market, future customers, and their needs. 

Starting your own business represents a willingness to identify problems and opportunities, as well as to implement some differentiators in various economic sectors. To ensure that everything happens correctly, it is essential to hire legal assistance to accompany the opening and regularization, as well as the procedures related to the type of business and taxation, for example. Talk to our team of experts.  

Data about the Brazilian market are encouraging: in the first four months of 2023 alone, more than 1.3 million companies were opened in Brazil, according to information from the ‘Map of Companies’ bulletin, published by the Special Secretariat for Productivity and Competitiveness (SEPEC) of the Ministry of Economy. A significant number for a country that ranks seventh in the ranking of countries with the most entrepreneurs, as reported by the survey conducted by the Global Entrepreneurship Monitor (GEM) in partnership with Sebrae and the Brazilian Institute of Quality and Productivity. 

Considering this momentum and business opportunities, we have prepared a checklist of the stages and legal obligations to become an entrepreneur in Brazil. 

Research the business feasibility 

Preparing a solid business plan and conducting market research to assess feasibility are fundamental steps for entrepreneurs in the initial stages. At this stage, it is essential that such a diagnosis includes various aspects of the enterprise, such as market analysis, marketing strategy, definition of organizational structure, financial projections, among others. 

Market Research 

It involves studying a niche to estimate the feasibility of the product or service. Before starting a business, the business person must collect and analyze information about consumers and competitors. Based on this data, it is possible to focus on the best strategies to implement your idea in the market. 

Marketing 

To achieve the best results in a particular business, it is necessary to have a good plan. In this context, investing in smart marketing allows easy access to resources and tools that contribute to work optimization. 

Risk Factors and Financial Viability 

It is extremely important to identify and evaluate the risks associated with the business. This involves considering factors such as financial, legal, operational, market, and competition risks. Financial projections, in particular, help assess the financial viability of the business and identify financing needs. 

Our team works with businesses of all sizes who wish to set up or expand their business operations in Brazil. Contact us to know more.